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Our Define and Size Your Market course focuses on enlightening you with an extensive comprehension of the marketplace in what you’re aiming at and how large is your targeted market. 

In the initial stages of business planning, one’s ambition and potential to reach the top is quintessential in achieving your investor’s confidence along with an in-depth understanding of the current marketplace. 

With a clear goal, precise vision, tight air focus, you can easily earn your investor’s trust and exhibit profound knowledge of the guaranteed calculations and return from the business. 

So, if you are one of those emerging entrepreneurs who are willing to get a deep understanding of the marketplace can enrol in our Define and Size Your Market course and aim for greatness in your professional life.

In our Define and Size Your Market course, the learner will grasp a profound understanding of the local and global marketplace. The learner will also get introduced to the market funnel framework, an elaborate three-step process for recognising your target audience and presenting segments in well-structured terms which investors can utilise. 

In addition, how to apply your financial plan, solid calculations, having confidence, and so on. 

Learning Outcome

  • How to define your target market
  • A profound understanding of the size of the market
  • The knowledge of whether to go big or small in the marketplace
  • How to identify a market and analyse if its large enough to support your proposed business
  • How to determine if the business has a potential return on investments
  • Getting familiar with market funnel framework
  • The significance of having a clear vision


The Define and Size Your Market course is a popular training course that is ideal for getting a firm grasp of the target market and its size. So, if you want to learn about the marketplace and its influence on your potential business, our Define and Size Your Market course is perfect for you.

Our online courses come with lifetime access with no time limit for completion. Each course is fully accessible from a tablet, mobile or laptop, as long as there is a secure internet connection.

We pride ourselves on our supportive network of dedicated instructors and attentive customer service team who are dedicated to assisting you through your learning journey. Contact them at any time via email should you have any questions or queries.

Skills You Will Master

  • Negotiation power
  • Persuasion power
  • Confidence
  • Positivity
  • Collaboration
  • Optimism
  • Responsibility and creativity
  • Motivation and delegation power
  • Inspiration power
  • Visionary Power
  • Communication skills

Why Choose Skill Express

  • Instantly accessible CPD Accredited certificate on successful course completion
  • 24/7 access to the Course for lifetime
  • Developed by qualified professionals with updated resources
  • Full Tutor support on weekdays (Monday – Friday)
  • No hidden fees or exam charges

Who Is This Course For?

Anyone interested in learning about the larger scope in the marketplace connected to your business can enrol in our Define and Size Your Market course.

This Define and Size Your Market course is ideal for any aspiring: 

  • Entrepreneur
  • Researcher
  • Market Analyst


After completing the course successfully, you will be required to pass an automated, multiple-choice questions test which will give you the instant result once you finish the exam. And you can get all of these in a one-time payment!


After completing the course, you will be eligible for a PDF Certificate which will cost only £2.99, with your unique ID number so that you/ the employers can verify through our website. You can also have your imprinted certificate delivered via post. Although there is no expiry date on the certificate, we recommend that our learners renew the certificate every twelve months.


There is no requirement needed—only basic English and Computing skills and a firm desire, passion, patience, and focus towards learning wholeheartedly.

Career Path

This Define and Size Your Market course opens a brand new door for you to enter the relevant job market and also provides you with the chance to accumulate in-depth knowledge at the side of needed skills to become flourishing in no time. You will also be able to add your qualifications to your CV, enhance your career and become more competitive in your chosen industry.

Course Curriculum

Market Sizing Explained 00:02:00
The Market Funnel Framework
The Market Funnel Framework Described 00:04:00
Define Your Market
How Broadly Should You Define Your Market? 00:03:00
Methods to Defining a Market 00:02:00
Market Definition Walk-Through: Skincare 00:04:00
Market Definition Walk-Through: Microbrewing 00:01:00
How to Size Your Market
TAM, SAM, and SOM 00:06:00
How Investors View Your Business 00:03:00
Sizing Your Market Walk-Through: Skincare 00:06:00
Workshop – Defining and Sizing Your Market Walk-Through 00:03:00

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